The so-called virtual network operator (VNO: Virtual Network Operater) refers to the network does not have its own resources, relying on telecom operator's network to provide customers with flexible service operators. In the telecom market to grow at the same time, competition is bound to expand the extension, while the expansion of markets and the types of business to increase, the market increasingly refined to the emergence of virtual operators is inevitable.
The first time in China from 2001 to the present virtual network operators, more than five years time, virtual business operations can be launched, "lush" to describe it, including local telephone, long-distance service, international long distance traditional business, as well as call center , Internet content, e-mail, voice browser, data transfer and video conferencing and other new business. However, the internal virtual network operator business model has always been one face, the lack of core competitiveness of the dilemma. Recently, internationally renowned virtual network operator VANCO VANCO NetDirect launched a new system, the virtual network operator to demonstrate a strong competitive edge. VANCO promote the concept and business model might be for the internal virtual network operators to provide some reference.
Focus on areas of expertise
Since its inception in 1988, VANCO has grown into a world-class virtual network operator, and in 2001 the London Stock Exchange Main Board. VANCO annual profit increase for more than 40% in the first half of the contract revenue is expected to reach 326 million pounds, its customers include Siemens, Ford, British Airways and many other Fortune 500 companies. It can be said VANCO was able to have today's achievements, because it is taking a different from the other virtual operators in the road network. Virtual operators in more extended to a variety of services, they focus on end users for the multinational's global network consulting, design, implementation, network management and network optimization.
VANCO that multinational IT departments in the choice of network operators will encounter big problems when, in particular, is to choose more than one operator for the company, was no good way to unified management of their services. This is when a company needs to ensure the integration of the company's global network operations. More and more enterprises to the development of globalization, they need to support a global network. But from an economic point of view, based on physical network operators can not place all the users need to build their own network facilities. And multinational corporations demand for network services may be all over the world to an international oil giant as an example, IT Bumen order to organizations around the world to provide network services, and local network operators to sign Le Ji Chu more than 2,000 copies of TSA services. - In such circumstances the breadth of coverage is more important than price.
VANCO NetDirect based integrated more than 650 network operators, service, covering more than 230 countries, including about 7,000 MPLS nodes and more than 15,000 Internet access points. These resources can be used for business users to build global backbone network, we can provide our customers the remote areas of Ban Gongshi Tongguojingji line 连接 into the company network, a number of logistics companies Biru Xiang distribution of its nodes Zaipian Yuan port, the Office of the Keneng Buxuyaoda high capacity line. Based operators and system integrators through this system to break through national, regional and language De restrict the right of 网络 客户 Fuwuyanshen Dao Quanqiugedi; Yikao VANCO Net Driect in different countries and regions based on node density operators Zuitai Fenbu offer with a high degree of price competition forces network program established; and sales of portfolio based on global network services; to respond quickly to market changes; 更 quickly accurately respond to customer needs, improve the customer's pricing program; Wei Hu existing customer base, Bimian loss of customers. For large multinational companies, they can be global one-stop end to end network services, beyond the constraints of geography and technology, IT departments can have more time to focus on the development of enterprises and create more profit, to achieve diversity business growth.
In the past decade, the basic input in the proportion of carrier networks has changed dramatically, long-distance lines into the original 80% investment in local lines accounted for 20%, these are just the opposite. Based operators to enter a country and region, but easy to implement business in new markets the cost of coverage is relatively high. Multinational network also has a trend of expenditure, in order to further reduce spending on network services, IT departments are more concerned about the cost of local lines. VANCO virtual network operator market optimism.
Create win-win business models
In the course of doing business, virtual network operators is inevitable with multi-industry chain to compete, so deal with the relationship between competitors to build multi-win-win business model is particularly important. Virtual network operators in the telecom industry value chain downstream, at this stage, virtual network operators, primarily through two business processes and gain business benefits. One is through the breakdown of which users to target customers, the integration of various network elements, based on deep processing of telecommunications services to their personalized service and an independent brand image of providing telecommunications services to the community and wins broad customer groups. Second, the virtual network operator to launch a community development prospects of the telecommunications market, value-added services, because with the growth of the telecom market becomes saturated, the demand will be towards the diversification of telecommunications, service content of heterogeneous direction.
Virtual network operators, infrastructure operators, is another competitor suppliers. Virtual operators in the market for telecom-related members with opportunities, value chain members will be diluted profit. Based operators are still involved in our marketing and service work, even if some of these basic operators will outsource to the virtual operator, it is only part of the outsourcing, but not completely outsourced. As the basic operators in our industry has a great influence, where the separation of carriers from the base part of the profit, is not easy, but, based on the current operator in China despite the competition situation, but still has a high the amount of profit, competition is not necessarily as large as the outside world thought. On the other hand, basic operators is a virtual network operators, suppliers, if its to compete, compete for customers, will make them lose interest in the virtual network operator. Because the basic operator selection of virtual network operators, the only reason is that it can develop more business for their own space, to attract more customers. Therefore, virtual network operators, properly handle the relationship with the basic operators will have a direct impact on their survival and development. At present, virtual network operators must cooperate fully with the basic operators to find common interests, can the majority of virtual network operators of small and medium enterprises to develop. And in the future, after the gradual development of virtual network operators must show their own values, is based operators have increasingly dependent on its virtual network operators can obtain a favorable position at the negotiation table.
VANCO has been taken in the development process of telecommunications operators with the basic model of development cooperation. VANCO NetDirect recently introduced system for global telecommunications operators, systems integrators and network communication services to large multinational online inquiries and purchasing platform, focused on covering the vast majority of countries and regions worldwide network operators based products, including MPLS VPN, IP VPN, dedicated service. Through this platform, customers can obtain a global end to end networking solutions. VANCO NetDirect a certain degree, the future of telecommunications development model. It is not only a virtual network operators to improve their operational capacity, even between customers and operators to provide a compelling and mutually beneficial win-win model. VANCO has always insisted its core business, the enormous changes in the IT market was not affected significantly maintained rapid growth. But also to some extent, to avoid competing with the base operator customers embarrassing. This is a very worthwhile reference virtual network operators.