From the peak to trough, the Internet video experience called Taixitaibei.Only 1 year's time, once the many Internet video glory appears to be the end of a happy business time.
The end of 2006, American market research firm Parks Associates has optimistically predicted that by 2010, the U.S. revenues from Internet video services in 2006 about 10 billion dollars to 70 billion U.S. dollars.However, the attention is very promising, the Internet video boom is now rapidly cooling.Lack of core competitiveness of homogeneous competition, it is difficult to see its earnings forecast, and the long-standing digital rights confusion, all of which for many to join the Gold Rush in this area are Kuiranzhangtan: Video of the Internet winter is coming.
Winter really has come yet? All this in 1 year was also optimistic about the huge market for this fragile? Is not so, there is no doubt online video is a huge industry, but success is not an easy process.
Currently popular in the industry so-called "no 100 million yuan invested to simply not get involved in the network video market," the argument is a misunderstanding.Every industry goes through the initial, phase, integration phase, the final will be those actually quite competitive and able to last the company surfaced.The same is true network video market, and even the process will be more lengthy.
Any great company has a humble beginning.Recalling that the company will find beginning to take shape, such as Baidu, Sina leader in the field that the Internet, from birth to the final listing of the process, just put less than 3,000 million U.S. dollars.To the contrary, some of the domestic online video companies, many of the financing amount has exceeded this number, you can still wander in trouble not before.This situation deserves our attention.
Competition in the Internet video market will last 5 years, who can stick to the end, who is likely to become the ultimate winner.It is for this reason, popular not choose aggressive, but persist in using technological innovation to drive forward their own pace.Popular and reliable technology systems to achieve cost reductions, so we have enough confidence to go further than others.
Internet video are even more necessary innovation.For example, in the past, P2P applications are not controllable, that is a sharing system as P2P technology, distributed resource sharing mode allows users of the company is difficult to control the behavior of users, while user-based model is more profitable to establish effectiveis the question.And we use P2P technology can be managed, then to regulate the behavior of users, the video for the establishment of healthy operating system and laid a most fundamental basis.
For the video companies, with high costs to support a free video experience is clearly not a long time, no real value to the user mode of operation excavated, the outlook can only be caught no matter how good were praised embarrassment.Invested heavily in Internet video, achieve operational cost reductions on the premise that with advanced technology.The management of P2P on-demand technology can ultimately help us achieve this.P2P on-demand technology based on the recognition, and now there are telecom operators, content providers and advertisers began to discuss the future of the profit with the popular pattern, popular mode of operation clearly implied in video applications already 乍现 charm.