At present, film and television production sector have any connection with online video site because of copyright fight, and probably learned a music search engine company with experience in a court contest of strength, the Huayi Brothers, the Spring and Autumn film, or Hunan TV are excited and feel their potatoes and other video sites singled effect limited tour, get together for litigation.
"National's public relations officers are tired out." Relevant copyright owners, business insiders said, is not only the Ministry of Justice to carry out a public relations battle is smoke. Send a response to each video site, they have to respond, and spread in the media, one to one to significantly.
But this melee the end, still settled in the legal issues.
Before this, the absence of relevant laws, potatoes and other video sites are moist before 2006, when the video site a high piracy rate of movies and TV shows, to what extent it - not the contents mixed with genuine points in piracy, but Pinch genuine pirated content.
"Information Network Transmission Right Protection Ordinance" published in the summer of 2006, video sites are beginning still feel very satisfied, because in the statutes, the introduction of the "safe harbor" principle, the video site on the copyright issues have something you just pick to the copyright owner's notice, file deletion, video website will be free from damages.
In this way, the video site like hides the "safe haven." "Four winds either you, I sit tight in the fishing boat" - as long as the parties did not find the copyright piracy still hanging in the site content, when broadcast over a popular film, and a busy film production office to think of it pipe network those popular movies video is not important, because the users have seen seen.
A sigh of traditional film and television agency boss said: "We then look at the video site, is the Internet hero ah, our model has 'earth', has been pirated by users feel 'stupid', but think not, ah, Our stuff was stolen, why do we feel that we could not lift their heads? The situation in the legal and public relations at two levels should be changed. "
So the copyright side took a careful reading of articles and found that indeed "God closes a door for you, will you re-open a window." Terms of their safe haven is not a potato "for them", the copyright side also got the "imperial sword" - this is the "knowledge should know" principle.
Web CEO Zhang He used the words of excitement, "We Chinese people know that these sites do not know that" Red Cliff "," Mei Lanfang, "" You Are the One "and other hit large areas of a copyright work? Potatoes and other sites is constitute the behavior of 'knowledge should know', the law is not complicated. "
Last year, the Shanghai No. 1 Intermediate People's Court because Tudou violated the movie "Crazy Stone" has done a first instance case, potatoes web application a "safe haven principle" to defend, but still lost the. This "classic case" for many parties have more confidence in copyright.
With a large cast into the wind to rely on support, video site began to have advertising revenue, traffic has soared, its spread in the network video, the copyright side of the box office began to have a negative effect and income. So, finally awakening to their rights awareness into action. Tudou disclosure, the monthly receipt of nearly 30,000 copyright notice.
Now, the majority of these cases, or reconciliation. Which copyright owners insiders Daochu the whole story - the use of litigation with the launch of huge public relations momentum, so that the video site has to take into account external influences, brand image and so on, so the video site will strive to reconciliation, but the compensation is inevitable, and the amount of compensation based on past experience, will not be less than the copyright party wins the number.