Hong Kong, Atlanta, November 1, 2007 News --- CDC Software today announced the official release CDC MarketFirst GeoAnalytics solution.The solution is a set of tools for data analysis to help marketers to better understand customers, seize opportunities and achieve higher response rate of electronic marketing.
CDC Software and Linxoft Corporation (Linxoft Solutions Inc.) CDC MarketFirst GeoAnalytics completed with the cooperation of R & D solutions.The solution uses a geographic information system (GIS) model, a map showing the original CDC MarketFirst solution information in the database.This intuitive way to display more information, so that enterprises can more easily access information about customers and business opportunities.And, you can visually visually answer questions about location, adjacent to, the environment, future trends and patterns and other issues.Marketers can take advantage of these data, planning activities more effectively and to carry out for multiple target markets.
CDC MarketFirst GeoAnalytics solution leverages CDC MarketFirst data in the database, so that marketers can dig interactive map of the source data to quickly make real profits, and commercial activities in spatial analysis.From the direct analysis of these charts, effectively help marketers get more cross-selling and up-sell opportunities.
CDC MarketFirst GeoAnalytics solutions support a range of different marketers use demographic data to assess the potential customers and business opportunities, these data include: age, population, income, residential area, location or ownership, income, number of employees and industry, and thenThe data placed in a virtual GIS map.This, CDC MarketFirst solution will be able to know which areas in the marketing activities, and to get the most benefit.
CDC Software president and CEO Eric Musser, said: "CDC MarketFirst solutions mainly serve the multi-channel intelligent marketing activities, many well-known enterprises in support of the solution has received considerable profits. Our customers use CDCMarketFirst GeoAnalytics solution, to visualize all the details of the activities described, so as to solve a variety of marketing activities may encounter problems. where they can be learned for seminars, where the need to send a salesman for different activities in different regionsFeedback is how. More importantly, when these functions and MarketFirst solutions, web tracking, e-mail feedback and describe the various functions such as cross-platform connected to, the marketing staff can give more personalized information, so as to achieve a new level. "