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Canada INFODEV services company in China (010-67507616)
Traffic flow is often referred to as people are shopping malls, shopping centers, stores, airports, railway stations, museums, galleries and other public places decision-making in the management and essential data. For the retail trade, the traffic is very basic indicators. Directly proportional to its relationship with the sales people focus on the long traffic statistics.
First, why do we need traffic statistics system?
Traffic for the industry is dependent on significant traffic. For retail, the customer is the currency of the carriers, but also a product of potential buyers to study traffic laws, can increase sales opportunities, will the viewer into shoppers, shopping centers to maximize the sales potential of excavation and increase profits.
Traffic is an important measurement tool, through which accurate quantitative data, you not only get your shopping malls, shopping centers, museums or airports the complete status of the running, but you can also use these high-precision data effective organizational management work!
The importance of the main traffic statistics can be expressed in the following areas:
※ passenger flow through statistical entrance, you can understand the reasonableness of the entrances and exits;
※ out by the direction of passenger traffic statistics entrance, can learn to set a reasonable level of access;
※ passenger flow through the statistical state of the main floor, so to store a reasonable distribution;
※ statistics of each region to attract peak rate and degree;
※ held valid assessment of the return on investment marketing and promotion;
※ According to passenger movement, more efficient allocation of property management, maintenance personnel;
※ conversion rate by passenger groups and improve service quality shopping centers;
※ purchase rate by passenger groups and improve the efficiency of marketing and promotion;
※ calculating the average passenger spending power of the crowd;
※ objectively determine the level of rental price;
※ evaluation and optimization of advertising and promotion budget.
※ their customers according to the number of visitors to our customers decide how much to use of funds.
※ they can know what time is the best time to switch stores.
※ get more on sales during the sales process and your visitors really think.
※ shows the current status and trends passenger, traffic management can be relatively large area to take precautionary measures in emergencies, and can observe the implementation of the actual number of shopping malls and so on the current;
Second, why choose our traffic statistics system?
INFODEV company specializing in traffic statistical systems in the Chinese market promotion, system application occasions are: retail (shopping centers, stores), entertainment, museums, train and bus stations, and vehicles like trains and buses.
INFODEV company started from a shopping center and retail shops on the traffic statistics system development started. Now, as our system continues in the world of installation, we have become North America's largest supplier of traffic statistical systems.
We design all of their electronic and optical components manufacture in Canada of all things, even our optical lens. We own all the software development system. Because we design and manufacture of almost everything, so we can control the different components of the system, so that new applications can adapt to any situation!
Third, comparison of several statistical techniques, traffic
① Manual Counting
Advantages: suitable for detection, the cost is relatively small, psychologically feel more secure.
Disadvantages: short (eg half an hour) and high reliability, but with a substantial increase in time error; when the traffic increases, the error rate of> 30%.
② The passive infrared sensor beam
Advantages: can distinguish between living and inanimate objects objects.
Disadvantages: difference between poor and can not distinguish between single or multiplayer, the error rate of> 60%.
③ Single-beam active infrared counter
Advantages: Price relatively low
Disadvantages: can not identify the direction of travel, can not distinguish between people or objects, one or more persons, only applies to a narrow channel.
④ multi-beam overhead curtain passive infrared
Advantages: able to distinguish whether the object of life
Disadvantages: can not identify the direction of travel; count overlapping region; statistical precision no higher than 80%; installed by the width and height limitations.
⑤ video detection system
Advantages: can identify direction of travel, hidden; can be connected with the security system, the relative accuracy of> 90%
Disadvantages: by brightness, light conditions change, the impact of human traffic intensity greater; not in the dark or outdoor use; accuracy by counting the impact of regional overlap; when used in a wide channel, the price is high.
⑥ INFODEV side-mounted traffic statistics system (multi-beam intelligent passive infrared technology)
Advantages: mature technology, can be used to import and export a wide, simple, practical, suitable for low-end customer
Cons: Accuracy is not high, about 80-95% or so (according to entrance the case may be), the general used the occasion count less precision.
⑦ INFODEV overhead-type traffic statistics system (multi-beam active infrared intelligence technology)
Advantages: both can be used indoors, can also be used outdoors, dark conditions; statistical accuracy of about 95%; price is relatively low; can be used for intensive traffic statistics; count a clear distinction between regional
Disadvantages: None. Application of the world's top traffic statistical techniques, to provide you with the perfect solution.
Fourth, China Support Structure
(Monday to Sunday 24-hour service support)
Contact: Yin Dongsheng
Tel: Mon-Fri :010-67507616
Saturdays and Sundays :010-67507616 81916072