SME management software market into the fast-growing "problem child"




The concept of war, price war to the war of words, surging Chinese SMEs (SME) management software market, it seems never short stories and broke the news.

However, this story had more of a large number of SME in the domestic enterprises, more like an independent and Elegant "civil war."

However, from Australia, the world's leading financial management software MYOB landing SMEs in Mainland China, the rapid management software industry in China, software distributors and even SME users had no small impact.

"MYOB will visit the mainland of China self-sufficient in many domestic small and medium sized alarm management software vendors, the market followed by the inevitable shuffling." Industry analysts believe the macro process.

People's private plots

Turning to China's development of SME management software market, a market research for many years in the software industry veteran observers of "the rapidly growing 'problem child'" to describe.

Throughout the industry, these words can be said in the phrase.

According to CCID Consulting forecasts, 2006, SME management software market revenue will reach 4.237 billion yuan, compared with an increase of 19.5% in 2005, this rapid growth, the Chinese and foreign management software provides great opportunities for development.

And such a tempting cake, after the software has been made private plots, almost no foreign firms to enter.

Kingdee a Mr. Tian to the "Financial Times" reporter, started at the beginning of domestic financial software, with timing and place of it.

While relatively simple financial software requirements, individual needs of small businesses, Guer development costs low; other hand, government procurement and the Ministry of Finance on the domestic software tilt, also contributed to the objective of domestic financial software rapid rise.

Especially in China 之前 加入 WTO, financial software, has become a Guonei many software Gongsilirun most secure Lai Yuan, Bing Ju Liao formed in Yenei UF, Kingdee Newgrand, Langchao Guoqiang, An Yi as the representative of the financial software space Ji party princes.

"Most of these software vendors have been divided in various spheres of influence, in fact, is not highly competitive with each other. Although occasionally one or two orders for the win badly beaten, but not hurt by the success of bone. "One of the industry not to be named to the" Financial Times "said.

"Development for so many years, the financial software market has been the pattern throughout the software market in the most stable, minimal competition in the market. But this balance is relative, if foreign competitors enter the market, the current strength of the domestic manufacturers of these will be difficult to its competition. "stressed the person.

Catfish Effect

"We want to be in this market, catfish, appropriate competition is a catalyst for progress." Wise management software (China) Co., Ltd Wu Han Feng said chief operating officer.

"Long 'eat yellow food' for China's financial software is the lack of aggressive and competitive company." Cheng Wang, senior analyst believes that this is the last two years the occasion of vigorous development of SMEs, domestic products appear consistent with little or nothing reasons.

SAIC statistics show that China's total up to more than 1200 million SMEs, accounting for 99% of the total number of registered enterprises. According to information, as of October 2004, "IT applications have been" the number of SMEs reached more than 400 million. A large user base, the demand for SME management software are also growing.

Obviously, for such a huge market, who can not stand idly by.

"The current market popular SME management software may seem dazzling, but a closer look can be found mostly for trade-based and manufacturing businesses, which apply to volatile market conditions while pressing on the information needs of small and medium industries, such as service enterprise's products are few. "Han Wu Feng to the" Financial Times "analysis.

Will float in this "seemingly" rich market products on the bubble, we can find but in reality there are still many blind spots. Wise management software, which is the chance of survival.

Late last year, intelligence management formally entered the China market, the first thing done on the 100 million capital investment to establish R & D center in Chengdu, and six months in the country with the layout.

"Now, we come from Australia, this catfish is ready, they should be careful domestic sardines are friends." Han Wu Feng told reporters with a smile.