QR is in the supply chain, in order to achieve a common goal, retailers and manufacturers to establish strategic partnerships, use of EDI and other information technology, sales point for the exchange of information and order additional information exchange and other operations, using multi-frequency degree of continuous delivery of small amount of additional goods in order to achieve shorter lead times, reduce inventory, improve customer service levels and business competitiveness of supply chain management.
1, QR conditions for successful implementation
(A) the need to change the traditional mode of operation and innovation in business management and organizational awareness.
Specifically in the following areas:
1. Enterprises can not be limited to only rely on the strength of the enterprise to improve the operational efficiency of the traditional business sense of the parties to establish and supply chain partnerships, to use all resources to improve the operational efficiency of the modern business sense.
2. Retailers in the vertical-type QR system play a leading role in retail outlets is the starting point for vertical QR system.
3. In the vertical QR within the system, through the POS sales data and other information and cost information of mutual openness and exchange, to improve the operating efficiency of individual enterprises.
4. QR system clear vertical division of labor between the various enterprises and the scope and form of collaboration to eliminate duplication of services and operations, to establish an effective framework for division of work.
5. To change the traditional way of operating the affairs of the use of information technology services and automated paperless operations.
(B) must be the development and application of modern information processing technology, the success of QR activity is a prerequisite.
(C) the need to achieve full sharing of information.
(D) the supply side must be shorter production cycle and reduce product inventory.
Specific practices are as follows:
1. Shorten the product cycle.
2. For many varieties of small batch production and a small number of multi-frequency distribution, reduced retailer inventory levels, improve customer service levels.
3. The goods will take place when the actual needs of JIT production methods used to organize production, to reduce the level of supplier's own inventory.
Second, QR implementation steps
(A) of the bar code and EDI. Retailers must first install the bar code (UPC code), POS and other scanning and EDI technology and equipment to speed up the collection rate of POS machines to obtain more accurate sales data and make communication more fluent.
(B) fixed replenishment cycle. QR supplier of automatic replenishment requests faster and more frequent transport of goods new orders to ensure that shops do not stock, and thus increase sales. Automatic replenishment of basic goods is the automation of sales forecasts.
(C) advanced replenishment Union. The establishment of advanced replenishment Union is to ensure smooth replenishment business.
(D) retail space management. Retail space management is the demand patterns of each store to the provisions of the variety of its operations and replenishment goods business.
(E) Joint product development. This step is no longer the focus of general merchandise and seasonal merchandise, but very short life cycle of clothing and other goods. Manufacturers and retailers to jointly develop new products, the close relationship over the purchase and sales and business relationships, new product concept to shorten time to market of new products, often in the store test market for new products.
Rapid response integration. Through re-engineering business processes, the former five-step work and integrate the company's overall business, to support the company's overall strategy. This step is required retailers and consumer goods manufacturers to redesign their entire organization, performance appraisal systems, business processes and information systems, design centers around the consumer rather than the traditional corporate functions, they require integration of information technology.