CCID Consulting Dec. 6 in the "2007 (Third) Annual Meeting of Chinese business intelligence applications," published the "2007 White Paper on China's business intelligence application market," in-depth analysis of the 2007 China Business Intelligence (BI) application market four major characteristics.
CCID Consulting believes that China's 2007 Business Intelligence (BI) applications market presents four major characteristics:
1, 2007, China Business Intelligence (BI) application market continues to maintain a growth trend is expected to reach market size in 2007 1.863 billion yuan, up 25.3% over 2006. But the growth rate periodically slowed down, mainly due to the promotion of 2004-2006 after the wave receded, business intelligence users become more rational in order to achieve rapid decision-making, marketing, accurate, cost reduction, profit improvement, etc. for the purpose of buying business intelligence products and services gradually turned to business drivers, focusing on business intelligence return on investment.
Source: CCID Consulting, 2007,12
2, 2007, Business Intelligence in the Chinese market is a dumbbell-type application pattern, mature applications and foster applications occupy a major share of the market. Rich and mature application of norms based on historical data assets, focusing on data analysis and data mining and other high-end demand, mainly telecommunications, finance, information technology implementation of the earlier, higher levels of information technology industries, from IT departments to management, human resources, market, customer service, partnerships and other multi-level penetration of the distribution from the point-like users wide spread distribution of the surface shape, from delay to the real-time decision making and decision-making Upgrading advance preview. And try to applications mainly manufacturing, distribution and some industrial users of energy industry and government, BI applications based on weak historical data assets are not perfect and norms, structured and unstructured data exist, the data island is serious. Especially in manufacturing energy saving green concept in the country under the guidance of the pressure of intense competition in the industry, through the BI to improve efficiency and cost savings to their needs are very urgent, the main focus on data needs and data collected reports show.
3, 2007, China continued to expand business intelligence industry applications, the development shows clearly the demand characteristics of the industry. Telecommunications industry to "build on our strengths, improve service," as the main BI needs; banking, securities, insurance and other financial companies to "screening customers against the risk" as the main BI needs; taxation, public security, social security, health and other government departments in order to "increase the regulatory and scientific decision-making "as the main BI needs; chain retailers, logistics, e-commerce circulation users" dynamic tracking, should be the deployment of "as the main BI needs; electricity, petroleum and petrochemical, coal and other energy companies to" integrate the resources perfect security "as the main BI needs; in particular manufacturing, in order to" optimize the allocation and efficient production "as the main BI needs in iron and steel, consumer electronics, appliances, automotive, food, tobacco and pharmaceutical companies are widely used. Highlights the value of BI to enhance performance, enabling users to acceptance has increased significantly.
Fourth, the global business intelligence field in 2007 is the most significant events of M & A: SAP to 6.8 billion acquisition of Business Objects and IBM to 5.0 billion acquisition of Cognos. But shares of M & A wave of Chinese business intelligence applications have not yet caused an international oligopolistic market software companies the competitive landscape of overwhelming, but as the representative of Guangzhou Fei Naite domestic business intelligence vendors to provide on-demand BI comprehensive communication planning services, long-period on-site services to help customers restructure data assets at reasonable prices close to the customer, rapid response to continuous service capability of the localization features, hair business intelligence applications force and holds the dominant position in the service area.