The implementation of brand automobile sales and service of non-authorized dealers face deadline



Learned from the channel, "auto brand sales management for the" on "brand management" to confirm the relevant provisions will come into force on the 31st of this month. Since the New Deal, under which all cars will be introduced brand sales and service, "Implementing Measures on Administration of Automobile Brand Sales," also provides auto dealers should be strictly enforced brand automotive suppliers set prices and service charges.

Non-authorized dealers face deadline

It is reported that, in accordance with the "Implementing Measures on Administration of Automobile Brand Sales" requirement, the original car dealers need to follow the "new rules" to apply the provisions of the procedures and conditions for automotive suppliers to authorized automobile brand distributor, original authorization not obtained Dealers can only or out, or affiliated or re-apply for license to manufacturers.

New Deal implementation date has been delayed again and again

New Deal defined the qualifications automobile brand distributor on condition that the applicant must meet the automotive supplier's network planning and has been authorized by its brand car sales, foreign-invested automobile brand distributor in addition to meeting the above qualifications, should also meet the "Foreign Investment business management practices, "the relevant requirements. This "threshold" is not low, in fact, means that manufacturers who do not have to obtain authorization of two, three dealers and most dealers have not the strength to face out, but from the current situation, this part of the number of dealers All dealers in more than half of the total.

In the "Implementation Measures for Administration of Automobile Brand Sales," this edition, on "brand management" to confirm the relevant provisions of the implementation date has been set at December 1, 2006, but because of the national survival of tens of thousands of car dealers problem, the final implementation date repeatedly postponed. Reporter recently learned from the dealers, eventually extended its deadline on Dec. 31, 2006, that is, non-authorized vehicles this year is the marketing firm's "life and death deadline."

China Automobile Dealers Association said recently that the responsible person, now most of the passenger car distribution business has completed work for the record, brand stores and 4S stores have become the main vehicle sales channels.

4S shops in the retail store and car sales will become the only channel of background, placed in the road in front of car dealers are only two, or "exit strategies", or become a dealer subsidiary of two dealers. Therefore, from the first half of this year, tens of thousands of non-authorized dealers will have to struggle to find in the market, "affiliated" object, since it is entered in December into a climax.

Brand authorized dealer network development

According to industry sources, taking advantage of non-authorized dealer facing a "life and death, Doomsday," are now authorized dealers of all brands to develop subordinates in the network. The practice of different manufacturers are different, some manufacturers directly to the Ministry of Commerce to help two dealers, so there is a billing qualified secondary dealers, some dealers may only be secondary to an office to take car Billing is based on an agent's name.

Dealers will be difficult to arbitrarily cut prices

"Implementing Measures on Administration of Automobile Brand Sales," also provides auto dealers should be strictly enforced brand automotive suppliers set prices and service fees, and express the brand management places the price and the price of cars outside the generation of charges take the initiative to accept the vehicle inspection and monitoring of suppliers, which will greatly limit the power distributor.

Ministry of Commerce, told reporters concerned when the New Deal stated, the entire new policy of the fundamental starting point is to protect the interests of consumers, because the current car sales intermediary too many unnecessary the sales costs will eventually be passed on to the consumers who .