"How to Make sales profits" - required reading Salesman



Introduction: Customer, "the dignity of our sales staff can not be lightly humiliated it!"

Market economy, let some people get rich first up, also makes some of riches wealthy self-righteous, look down on us ordinary salesman.

Many salesmen say they are despised and looked down at the customers grow up, sales have experienced a lot of rogue type of customers deliberately making things difficult, abusive and even cattle X clients hands and feet, when the vast majority of saleswill submit to humiliation, to remain silent to avoid being chastised by the boss of complaints and to make this type of customers more aggressive arrogance.

Here to tell a real case, see Ling Feng is how to make that type of customer is learned rogue!

Rogue customers experience

Ling Feng is the manager of a company computer in the city.This store business busy day to sit in the office finishing among the storehouse list recently.Suddenly heard arguing outside.Ling Feng staff quickly went to the store and saw two male customers and the Xiao Fang is a quarrel, Xiaofang usually is a very stable girl and the customer how a dispute it? Ling Feng with a few questions in the past to appease the customer,then Xiaofang aside and asked why and customers Xiaofang fight?

Xiaofang blushing said to me: "In introducing the two products customers staring at her breasts are always, always open a number of facetious and deliberately touched her breasts look!" (Xiao-Fang is amore open girl, very beautiful and long-wearing low cut) Xiaofang burst into tears when she spoke, Ling Feng also heard the more angry ---- too far! Ling Feng said on Xiaofang: "Do not worry I will certainly help you out of this breath!"

Stabilize the client

Ling Feng went in front when the two customers, it also scolded the two customers, and criticized the contents of the macabre.Ling Feng said that for a long time good things, the customer managed to eliminate the gas.Then the customer has to pick holes in the company's shopping guide ---- Ling Feng said chaos 忽悠, customers want their product Ling Feng company does not also to "cheat" to it!

Find out customer needs

Ling Feng following detailed understanding of the needs of customers who buy a computer is doing ---- Water used for industrial machine, the next morning urgently require quality must be excellent, but do not want to save money dedicated industrial computer, it must choose the high quality brand machines; less demanding on the performance profile, but also requested to be more than 5 PCI slots.At the time of the market, according to Ling Feng known brand of the market are mostly small board, usually three PCI, only a product of ACER with 4 PCI, 5 or more that it simply should not, but ifbrand of equipment or to another compatible motherboard is very easy to solve.

Ling Feng said if the customer when the market is simply not the kind of products to customer requirements, and only use professional industrial computer, the other certainly walked away, to prevent white by perverting Xiaofang, Ling Feng had to use point means it!

Match up, at every step

Management measures are Lingfeng Si occasion, just listen to customers, said: "This is too noisy broken XX Computer City." So Ling Feng to the customer, said: "This place environment is bad, get to where we sit right headquarters, and thatnot far from here, the environment particularly good, but also complete the prototype, the major brands of most models in stock, and have a special room to negotiate, you can also Kandie, let's go there talk about. "

One just kind of two customers, then to the headquarters with Ling Feng, got into a comfortable room to negotiate.Two customers a model worthy of Beijing ---- Kanye.McCain came from the mountain that is not absolutely Tao Tao ah! From military to political and then to real estate, and finally comes to a woman, both blowing straight Tuomohengfei, enraptured.They have been accompanied moot blew over one small, until one customer a watch, "Oh, almost four, brothers, do not chat before we may quickly get down to business, things go tomorrow to buy backI have laid off both of us! Do you have a product without my request, and quickly take over the machine to us first look at the line it gave me the system! "Ling Feng said:" Well, you and so will I ask somebodytake the machine to the warehouse. "

Half an hour later, the client so quickly impatient when the logistics of the guy to take over the Founder of the prototype, open the machine and saw only 3 PCI, customers happy, said: "I asked me a fewThe company said no, fuck you in the end here, there, do not I go to buy. "Ling Feng quickly said:" Logistics is a guy who committed confused, and took the wrong. "Ling Feng workers called up the delivery"curse "of the meal, go get him.Ling Feng continued to accompany clients Shenkan.

Customers are beginning to have some grievances, Ling Feng dare to close the topic they are most concerned about the "woman", flew to the spirit of the two customers, one by one because of who talk about their own history.Ling Feng Jiaoren to buy a set of three star Hong Kong latest album, he said his just bought a very good read, give them, and this was very moved next two clients, just as was the Ling Fengknown to have been.

Grasp the "day", "location", sneak, grasp the initiative in the negotiations

More than an hour after the delivery of prototypes to get workers to think over, and opened it, or only three PCI slots.

Two customers have a look at six in the table, and Computer City are closed! Flew to the fire, and also regardless of the time just to chat, "buddy love", and one by one shouted: "Fuck XXX, no I want the goods youfuck 忽悠 I doing, I miss work tomorrow, I want you to look good! today is made you have to create one to me! "

Ling Feng apologize immediately with the client, said: "I have made confused, do have a brand-name computers are 6 PCI slots, now flew to the logistics to get over, you do not worry, if not, then tomorrow morning I get for free





























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